When a party with bad intentions, like Cambridge Analytica or Vladimir Putin, uses Facebook's highly manipulative machinery for their own malicious purposes, they're just using it as it's designed to be used...turning people's personal information against them.
"By mandating that all travelers fully expose themselves, we will be providing an atmosphere of humility and vulnerability that will naturally translate into a more civil and entertaining experience, especially for our management staff."
There's an old saying in Hollywood, "There's no such thing as bad publicity". The National Security Administration (NSA) has been getting far more publicity than they ever could have imagined in their redacted dreams and now they are capitalizing on it.
We are at war right now and we just lost a major battle. Those intent on crushing our democracy are energized by their coup over the majority and they're frothing at the mouth to build upon it. This is a time for bold statements and rallying cries, for leadership on what specifically we can do now and what we need to do in November and beyond to win this war. This is the time for action.